Established in 2012, NorthernShots is the pioneer of organized Northern Lights and Fjord tours in Tromsø, Norway.
Tromso has become the capital of the Northern lights with international flight landing 10min away from the city center.
Do you want to open activity in Tromsø or another city? Consider investing in our brand directly.
We are open for a talk, being it a franchise or a merge, we are thrilled to grow!
– Proven Track Record: Our business model, has seen consistent growth through creative approaches to the market.
– Efficient Operations: We manage superfluous costs meticulously, ensuring high efficiency in all operations.
– Innovative Solutions: From creating the Aurora Portrait in 2011 to the Aurora Warranty in 2013, and launching the Aurora PASS in 2015, our innovations are widely recognized and even replicated by competitors.
– Scalability: With a daily capacity of over 200 guests and in-house couch and small vehicles for transportation + solid external contracts, our operations are designed and ready for scalability.
– Large Network: We boast today 119 agent collaborations worldwide and a dedicated team to support and grow these partnerships. We are also present in the main European Travel Fairs.
– Online Presence: While our social media presence is minimal, our direct online channels are robust and highly effective.
– Diverse Portfolio but focused: Offers over 8 in-house developed tours with strong focus on Northern Lights and Fjords. Packages are built with trusted local partnerships to boost our reach.
– Photo Sales: Our unique focus on photo sales (Northern SHOTS) rewards artists and has rewarded our photographers with up to 30% salary increase when compared to the competition rates. This completely sets us apart in the industry.
– New Ventures: We are considering expanding our successful model to other cities, ensuring further growth and opportunities. (The cities of Narvik, Alta and Bodø could be our near goals)
– Certification: We are among the list of certified companies in Tromso that deal with tourist/tours services. From certified transport leader, to “Løyve” for each vehicle, to “HMS” and “Vernombud“, certified guides with Kjøressedel, NorthernShots works continuously to integrate the latest legal requirements.
– Aurora Portrait: Created by us in 2011, now a globally recognized and widely used concept.
– Aurora PASS: Launched in 2015 and quickly copied by major competitors, showcasing our leadership in innovation.
– 50% Discount Policy: Our pioneering policy offers significant discounts if no Northern Lights are spotted. A strategy now adopted by many competitors.
– Our BOOKING POINT: is a shop with a unique location in the heart of the town. All our customers can wait inside in the warmth instead of being outdoors like the majority of pickups in town. A clear advantage when contracting with B2B, travel agencies, DMCs, and B2C direct bookings.
– Trademarks registered:
“NorthernShots” ™
“Follow us, we follow the light” ™
– Main markets include Italy, Spain, USA, Singapore, among others.
– Our clientele ranges from young couples and groups of friends to solo travelers aged 30-55, as well as photo enthusiasts looking for a true photo company.
Our business model has been a blueprint for success in the Arctic tourism industry since day one. Even some of our former guides, who started their own business, have attempted to copied our strategies, testifying to the strength and effectiveness of our approach.
We invite you to join us for a friendly conversation about future investments. Contact us to explore the potential for collaboration and growth with Northern Shots.